Streetwear Statement Collections

The CLOT Spring/Summer 2014 Collection is Sassy and Modern

If you want your wardrobe to send a message this summer, then the CLOT Spring/Summer 2014 collection is what you need to check out pronto. Focusing on sleek cuts and contemporary street styles, the newest collection is full of graphic tees with strong-worded 'player' statements.

The CLOT Spring/Summer 2014 'From Dusk Till Dawn' collection is for the hustlers and for those who want the world to know they like to have fun and party hard. The ready-to-wear collection isn't limited to graphic tees, it also has an array of ponchos, hoodies, blazers and bucket caps to choose from.

With statements like "Always Coked", "Don’t Hate Me Because I’m Beautiful", "Hell Hath No Fury, "It’s Dark & Hell is Hot" and "Rich Girls Suck", the playful collection from the Hong Kong-based label will add some sass to your summer closet.

Graphic Tee Statements
There is an opportunity to disrupt the fashion industry by creating a line of graphic tees with edgy and provocative statements.
Contemporary Street Styles
By combining sleek cuts and modern designs, there is potential to disrupt the fashion industry with a collection of streetwear that appeals to the urban youth.
Statement Accessories
Creating disruptive accessories such as bucket caps and ponchos with bold statements can add a unique and sassy touch to a summer wardrobe.

Where This Applies

Fashion
The fashion industry has an opportunity for disruptive innovation by incorporating edgy graphic tee statements and contemporary street styles into their collections.
Streetwear
The streetwear industry can disrupt the market by offering statement accessories like bucket caps and ponchos that cater to the urban youth.
Apparel
By introducing graphic tee statements and contemporary street styles, the apparel industry can shake up the market and appeal to a more youthful and edgy audience.
SCORE
2.8 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 54%
Activity 22%
Freshness 8%