Appealing to clean beauty lovers, Whole Foods launched a clean beauty advent calendar this season that shares a dozen favorite products. The advent calendar shares products from brands like Weleda and Pacifica and useful daily essentials like Schmidt's Charcoal + Magnesium Deodorant and a shampoo and conditioner set from Shea Moisture.
Behind the doors of the holiday countdown, there are plenty of clean beauty surprises to discover, helping consumers start or continue their journey with cleanly formulated beauty and personal care products.
As well as being able to feel good about making clean beauty purchases and investing in a "season of self-care," ingredient-conscious consumers will delight in the fact that a dollar from each purchase goes towards the Whole Planet Foundation and its mission to fight poverty.
Image Credit: Whole Foods