Plant-Derived PHA Cleansers

Pai's Foaming Face Wash is Proven to Leave Skin Clearer in Two Weeks

Pai Skincare's Phaze Rebalancing PHA Cleanser is a foaming, clarifying face wash that gently exfoliates and hydrates to reveal softer, clearer-looking skin. In fact, this foaming fash wash has been proven to leave skin clearer in just two weeks. As part of testing, the brand also noted that "twice as many testers said the appearance of blackheads was reduced after two weeks, compared to the initial use."

This skincare solution for blemish-prone, congested and dull skin is part of the brand's Rebalance range and it uses plant-derived PHA as a gentler alternative to AHAS. The formula also features Prebiotic Inulin to bolster the skin barrier and NMF Sugar Complex to deeply lock in hydration.

This green gel is ready to be used day and night by all skin types, including sensitive ones.

Plant-derived PHA Alternatives
There is an opportunity for companies to develop more skincare products utilizing plant-derived PHAs as a gentler alternative to AHAs.
Prebiotic Skincare
The use of Prebiotic Inulin in skincare products like Pai's Rebalancing PHA Cleanser could inspire more companies to incorporate prebiotic ingredients to bolster the skin barrier.
Gentle Exfoliators
There is a trend towards more gentle exfoliators like Pai's Rebalancing PHA Cleanser that provides effective exfoliation without causing damage to the skin barrier.

Where This Applies

Skincare
Companies in the skincare industry can innovate by creating more gentle but effective skincare products such as cleansers and exfoliants.
Organic Beauty
There is an opportunity for organic beauty companies to incorporate plant-derived PHAs in their skincare products as an alternative to harsher chemical exfoliants.
Prebiotic Supplements
The incorporation of prebiotics in skincare products could lead to the development of prebiotic supplements that improve gut health and overall skin health.
SCORE
1.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 15%
Activity 18%
Freshness 17%