Crayola collaborated with Bulu on the Crayola CIY Box, a monthly subscription program for crafters that invites everyone to "create it yourself." The box has the potential to appeal to tweens, teens and adults who are looking for a fun activity to do at home without having to collect all of the many supplies that are needed for a successful DIY project.
The Crayola CIY Box contains all of the supplies to make two premium crafts, plus an easy-to-follow guide, a bonus crafting activity and other surprises, such as coupons and gifts. A subscription also gives members access to a resource library, which shares how-to videos, templates that can be downloaded for free and more. With this kit, craft lovers can expect to make unique creations with everything from glitter to soft textiles.