Despite the dining restrictions in place due to COVID-19, On the Border wants to help consumers celebrate Cinco de Mayo with a new Cinco in a Bag meal deal.
Cinco in a Bag is a bag is exactly what it sounds like—a full Cinco de Mayo meal in one bag. Starting Wednesday, April 29 customers can begin placing pre-orders for their Cinco in a Bag pickup. Then on Cinco de Mayo (May 5), customers can pick up their meal bundle, which includes one Taco Family Meal, a big bowl of queso, five Cinco cups, and some fun additional swag. There's also an option to add more food, dessert, or alcohol to the order for a more complete meal.
Image Credit: <i> On the Border.</i>
What's Driving This Trend
- Virtual Cinco De Mayo Celebrations
- Opportunities to develop virtual experiences and events for customers to celebrate Cinco de Mayo from the safety of their homes.
- Curbside Pickup Meal Bundles
- Innovative meal bundle offerings that cater to customers looking for convenient and contactless options.
- Home Party Kits
- Development of DIY party kits that provide customers with all the essentials for hosting their own Cinco de Mayo celebrations at home.
Who This Affects Most
- Food Service
- Restaurants and food service providers can create special meal deals and packages specifically for Cinco de Mayo celebrations.
- Event Planning
- Event planners can offer virtual event services that include activities and entertainment to celebrate Cinco de Mayo online.
- Retail
- Retailers can create Cinco de Mayo-themed home party kits that include decorations, snacks, and beverages for customers to purchase and enjoy at home.
