Christopher Shannon presented his latest Spring/Summer 2015 line during London Collections: Men. Fusing sporty silhouettes with eye-catching prints, the designer's latest showing defies convention with its range of nostalgic streetwear staples.
Channeling ravers from the 90s, models took to the runway stage in oversized separates that included logo-adorned tees, patchwork-accented jackets and matching casual sets that were worn with doubled top knot hair looks.
The Christopher Shannon Spring/Summer 2015 runway show stayed true to the designer's signature aesthetic of youthful and eccentric elegance. Zoning in on the fashion world's current obsession with 90s imagery, this menswear presentation brought the era back into present day. Nostalgic looks from the show included pattern-clashing pairings, oversized sweatshirts and fun hair looks that played with androgyny.
What's Driving This Trend
- 90s-inspired Fashion
- Opportunity for fashion brands to capitalize on the current obsession with 90s imagery by creating nostalgic and eclectic collections.
- Streetwear Staples
- Potential for designers to create eye-catching and unconventional streetwear pieces that defy conventional fashion norms.
- Androgynous Hair Looks
- Innovation opportunity for haircare brands to embrace gender-fluid styles and create products tailored towards androgynous hair trends.
Who This Affects Most
- Fashion
- Fashion brands can explore new ways to incorporate nostalgic 90s themes into their collections and cater to the demand for streetwear staples.
- Streetwear
- Streetwear brands have the opportunity to tap into the 90s nostalgia trend and create unconventional and eye-catching pieces that appeal to modern consumers.
- Haircare
- Haircare brands can innovate by offering products and styling tools that cater to the growing demand for androgynous hair looks.
