Dangerously Curvy Gowns

Christina Hendricks' Dress Gives New Meaning to 'Hourglass Figure'

The red carpet is a great place to show off what your mama gave you and TV star Christina Hendricks’ dress did just that for her, letting the ‘Mad Men’ femme fatale flaunt it all.

Wearing a custom designed, lace L’Wren Scott gown in deep blue, Christina Hendricks’ dress was a showstopper. Playing off her red hair and pale skin, the color kept it classy while the form fitting dress maintained her sexy silhouette.

L’Wren Scott

Custom Designed Gowns
There is a growing demand for custom designed gowns that highlight individuality and flatter different body shapes.
Flaunting Hourglass Figures
There is an increasing trend of celebrities embracing and showcasing their hourglass figures which promotes body positivity and diverse beauty standards.
Form-fitting Silhouettes
Form-fitting dresses are becoming popular as they accentuate the natural curves of the body, offering a modern and sophisticated look.

Industries Being Reshaped

Fashion Design
The fashion design industry can capitalize on the trend of custom designed gowns by offering personalized options and unique designs.
Celebrity Styling
The celebrity styling industry can seize the opportunity of flaunting hourglass figures by promoting inclusive fashion choices and body-positive messaging.
Body Shaping Apparel
The body shaping apparel industry can tap into the demand for form-fitting silhouettes by innovating garments that enhance and sculpt the natural body shape.
SCORE
4.1 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 75%
Activity 41%
Freshness 8%