Cheesy Cracker Brand Cakes

The Cheez-It Cake Celebrates the 100th Anniversary of Cheez-It Crackers

Cheez-It fans rejoice because you can now get your hands on a savory Cheez-It Cake.

This year, Cheez-It is celebrating its 100th anniversary and the cracker brand decided to do something a little different to mark the occasion. The brand enlisted the help of celebrity chef and Sugargoat bakery founder Stephanie Izard to create a bright orange Cheez-It Cake that gives fans an entirely new way to enjoy the classic snack. To make the cake, Izard whipped up a batter made from ground-up Cheez-It flour, layered with a Cheez-It shortbread crumble. The cake also boasts caramel swirls that deliver a touch of sweetness, along with bright red strawberry-flavored icing, and crunchy, chocolate-coated Cheez-It crackers on top.

If your looking to sample this unique creation, a limited amount of Cheez-It Cakes will be available to purchase on Goldbelly's website from May 17 through to May 20.

Image Credit: Cheez-It

Savory Sweets
The trend of combining sweet and savory flavors in desserts creates opportunities for innovative baked goods.
Ingredient Transformation
The trend of using unconventional ingredients or processing methods in food production creates opportunities for unique product offerings.
Celebration Foods
The trend of creating specialty foods to celebrate milestones and events creates opportunities for limited release or exclusive products.

Sectors Adopting This

Bakery
Bakeries can explore the trend of savory sweets to create new flavor combinations and attract adventurous customers.
Snack Foods
Snack food companies can consider using innovative ingredient transformations to create limited edition products that generate buzz.
Food Gifting
The trend of celebration foods presents an opportunity for food gifting companies to create exclusive products that appeal to gift-giving consumers.
SCORE
3.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 28%
Activity 70%
Freshness 10%