Charmin's Times Square bathrooms have taken over the heavily populated area of New York, offering consumers a luxurious space to relieve themselves during the busy holiday season.
Between 2006 and 2010, Charmin implemented a series of bathrooms that were readily available throughout the holiday season. This time, the brand has opened 14 washrooms which were designed with themes like "Under the Sea" or "Mt. Everest." To celebrate the reinstatement of the branded bathrooms, Charmin invited actor Dax Shepard to partake in a playful toilet paper-cutting ceremony, which revealed the brand's latest stunt.
According to Shepard, Charmin's pop-up stalls serve as a hygienic and comfortable alternative to the majority of public bathrooms in Manhattan, catering to the estimated 350,000 people who pass through the area daily during the holidays.
Comfortable Branded Public Bathrooms
More Stats +/-
Mobile Toilet Services
Mood-Matching Toilet Paper
Superhero Toilet Paper Campaigns
Online Bathroom Tissue Promotions