This adorable CB2 ‘Oliver’ plate collection is a cute animated series of screen beans. This mixed media collection is made out of glazed white porcelain that is dishwasher safe. This is definitely not your typical dish set; it is bound to add some humor to your dining experience.
It is also important to note the way the dishes are being marketed; by naming the screen bean Oliver, the company is able to build a character that consumers an associate with. Through the animated pictures, it is as if he is the main character of a story, which is a creative spin on kitchen ware. The brand could definitely branch out into different series and even add more characters to its line. Brands that can innovate on regular products, in order to make them standout amongst competition, such as the CB2 ‘Oliver’ plate collection, are sure to cater to a niche market of consumers that crave the unusual.