Fancy Feast is introducing a fun and festive way for cat owners to get excited for the arrival of the holidays with its brand-new Fancy Feast Advent Calendar. The advent calendar shares 24 bestselling recipes from the brand, including Grilled Salmon, Turkey & Giblets Feast and Chicken Savory Centers. Each day, there's a different entrée flavor for cats to enjoy.
Alongside the first-of-its-kind Fancy Feast Advent Calendar, Fancy Feast is introducing a limited-edition holiday ornament that takes the form of a cat in the shape of a heart. 100% of the donations going to RedRover via Purina's Purple Leash Project.
Both of these products help to kick off Fancy Feast's Feastivities, which is all about the tradition of involving cats in the holidays.
Image Credit: Purina
Why This Trend Is Growing
- Cat Food Advent Calendars
- Disruptive innovation opportunity: Create customized advent calendars with unique flavors for cat owners to celebrate the holiday season with their feline friends.
- Limited-edition Holiday Ornaments
- Disruptive innovation opportunity: Develop unique holiday ornaments that appeal to pet owners and serve as a charitable initiative.
Industries Being Reshaped
- Pet Food
- Disruptive innovation opportunity: Introduce innovative and specialized cat food products that cater to the growing demand for unique and festive pet experiences.
- Gift and Lifestyle Products
- Disruptive innovation opportunity: Create a range of pet-themed gift and lifestyle products that resonate with pet owners and contribute to charitable causes.
