The Casio Edifice collection is a line of six watches which are considered to match the Rolex in class, but with a more affordable price tag. Specifically targeting business men in their twenties and thirties, the Casio Edifice fuses analog and digital to create a beautiful sleek timepiece.
Some of the features of this collection include Waveceptor Atomic Timekeeping, solar power, dual time, tachymeter, 100-meter water resistance, multi-layered dials and world time.
Implications - If you find yourself knee-deep in the business world, why not rock a slick business timepiece like this one? However, those who don't find themselves in the business world are also free to love this amazing watch!
What Makes This Trend Stand Out
- Affordable Business Watches
- The less expensive Casio Edifice collection is an opportunity for other watch brands to create more affordable business watches.
- Analog and Digital Fused Watches
- The Casio Edifice's fusion of analog and digital technology provides an opportunity for innovation in the watch industry.
- Multi-functional Watches
- The Casio Edifice's integration of different features such as Waveceptor Atomic Timekeeping and dual time presents an opportunity for the watch industry to incorporate more multi-functional features in their products.
Sectors Adopting This
- Watch-making Industry
- The Casio Edifice's affordable price range may disrupt the watch-making industry to produce more affordable business watches.
- Technology Industry
- Casio Edifice's fusion of analog and digital technology opens up the opportunity for the technology industry to create innovative hybrid devices.
- Luxury and Fashion Industry
- The Casio Edifice's matching of the Rolex's class provides an opportunity for the luxury and fashion industry to emulate high-end products at more affordable price points.
