Tesla will now let customers change the sound of their car's horn. The announcement comes from the company's CEO, Elon Musk, who stated that in the near future Tesla owners will be able to alter the sound of their car's horn, as well as the sound of the vehicle when moving at low speeds. Musk also stated that consideration will be made to allow customers to add their own custom sound.
Elon Musk did not provide a full list of potentially available sounds, however, the CEO did list some of the sounds that will be available. Included in the list were sounds like goat bleats, the wind, and most notably coconut noises from the film Monty Python and the Holy Grail.
Why This Trend Is Growing
- Customizable Car Sounds
- Allowing customers to personalize the sounds their car makes presents an opportunity for companies to explore new and unique sounds as well as offering pre-established options to satisfy individual preferences.
- Interactive Auto Customization
- Providing an interactive platform to influence the design of a vehicle's sound both inside and outside of the car can lead to new revenue streams for companies and offer customers a memorable and unique experience.
- Individualized Brand Identity
- Offering customization options to fit a brand's identity can increase customer satisfaction while also creating opportunities for companies to market themselves in new and distinctive ways.
Industries Being Reshaped
- Automotive
- This trend in customizable car sounds represents an opportunity for automotive companies, both large and small, to offer distinctive options to customers and to improve customer loyalty.
- Entertainment
- Companies in the entertainment industry can offer creative and unique sounds to further engage customers with their favorite franchises or themes.
- Technology
- This innovation represents a way for technology companies to offer customization options beyond the standard settings while also boundary pushing the potential uses of sound technology.
