Piada Italian Street Food is giving fans a delicious new offering to sink their teeth into this summer with the launch of its new Caprese Piada.
For those unfamiliar, Piada Italian Street Food's Piada's are hand-rolled, Italian-style wraps filled with fresh and flavorful ingredients. The new Caprese Piada is the latest variation to join the Piada lineup, and this time it takes inspiration from a classic Italian summer dish. The new handheld meal consists of slow-roasted golden tomatoes, fresh mozzarella cheese, crunchy arugula, a sweet balsamic glaze, and basil pesto.
The creamy mozzarella used in the new wrap is made from Wisconsin sweet cream by BelGioioso, and Piada Italian Street Food is allowing guests to add this creamy, cheesy topping to any Piada menu item for only $0.99 this summer.
Image Credit: Piada Italian Street Food
What's Driving This Trend
- Hand-rolled Wraps
- The popularity of hand-rolled wraps like Piada's Piadas presents opportunities for innovative fillings and flavor combinations.
- Caprese-inspired Dishes
- The launch of the Caprese Piada highlights the trend of incorporating classic Italian flavors into new and convenient meal formats.
- Affordable Customization
- Piada Italian Street Food's offer to add creamy mozzarella as a topping for only $0.99 showcases the growing demand for affordable customization options in the fast-casual dining industry.
Who This Affects Most
- Fast-casual Restaurants
- Fast-casual restaurants can explore the trend of hand-rolled wraps and create unique menu items that cater to consumers' desire for convenient, customizable meals.
- Food Manufacturing
- The demand for hand-rolled wraps presents opportunities for food manufacturers to develop innovative and high-quality wrap products that can be sold in retail and foodservice channels.
- Cheese and Dairy Products
- The use of Wisconsin sweet cream mozzarella in Piada's Caprese Piada highlights the potential for cheese and dairy companies to partner with restaurants and offer unique cheese varieties for culinary creations.
