Sweet-Toothed Beauty Photoshoots

Candy Worhol by Tomaas Focuses on Delicious Pastel Looks

The photo series titled Candy Worhol by Tomaas, a fashion photographer based in New York City, is made for the sweet-tooth. Halloween might be over, but that doesn't mean people can't indulge in some candy and a pastel-wigged alter ego. Channeling her inner Nicki Minaj, model Staz dons various neon-hued wigs and a number of adorably vacant expressions for the photoshoot.

Styled by Allison St. Germain, the photo series titled Candy Worhol by Tomaas complements the playful and youthful beauty looks with bright tops and mouth-watering accessories. The true stars of the photoshoot are makeup artist Nevio Ragazzini, who played with bright colors, and hairstylist Seiji Uehara, who opted to work with pink, green and white bobs. Ragazzini even added some candy accents to Staz's lips and eyelids.

Sweet Beauty Trends
There is an opportunity to explore sweet-themed beauty products and services such as candy-inspired lipsticks, eye shadows and hairstyles.
Playful Accessories Trends
Designers and retailers can capitalize on the playful accessory trend, such as candy necklaces and bracelets, to create fun and affordable options for consumers.
Pastel Wig Trends
Wig makers can experiment with pastel wigs as a playful fashion statement, where different hues can be mixed to create a varied range of styles and looks.

Sectors Adopting This

Beauty Industry
Beauty brands can create makeup and hair care products that have a sweet or playful theme, such as candy-colored lipsticks, flavored lip balms, and wigs.
Fashion Industry
Fashion designers can include playful accessories like candy necklaces and bracelets in their collections while also exploring apparel with bright candy colors.
Photography Industry
Photographers can explore thematic photoshoots such as Candy Worhol to display the playful use of vibrant colors using candy-themed props and accessories.
SCORE
6.6 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 96%
Activity 94%
Freshness 8%