These Caldwell Tanner illustrations of cartoon characters in university totally nail each toon's persona if they were to actually attend college. The pizza-loving Teenage Mutant Ninja Turtles would totally be the overweight dorm dwellers of college residences. And it comes as no surprise that Bart Simpson would be selling substances to other kids in university libraries.
Caldwell Tanner's brand of humorous illustrations has been featured on many websites such as CollegeHumor and its easy to see why from this collection of images. My favorite of the bunch is the group of Japanese anime characters chugging beers during a club meeting.
Implications - Consumers enjoy seeing cartoon characters re-contextualized in unexpected situations because it offers viewers a euphoric humorous experience. Corporations may consider using humor in their media and promotional campaigns as consumer demand for funny material is always high.
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