While Beauty Bakerie is already a cult favorite thanks to frosting-style Lip Whips and its egg-shaped beauty sponges, now the brand is upping the ante with its new Cake Mix Foundation. Though the new makeup sounds delicious, it's better suited for your makeup bag than your kitchen.
Beauty Bakerie's new Cake Mix Foundation is the brand's first stab at a foundation. According to an Instagram post teasing the new product, the foundation will boast a demi-matte finish and, just as the name suggests, it will come in an adorable cake mix-inspired box. The brand's founder also emphasizes that the product is the result of two years of research and unlike anything else on the market. Best of all, the new foundation will be available in 30 different shades, making it perfect for a wide range of skin tones.
Image Credit: <i> Beauty Bakerie.</i>
What Makes This Trend Stand Out
- Dessert-inspired Foundations
- Makeup brands are incorporating food and dessert-inspired formulations and packaging in their foundation lines, presenting opportunities to stand out in the crowded cosmetics market.
- Expanded Shade Range for Foundations
- Beauty brands are catering to diverse skin tones by offering wide ranges of shades in their foundation lines, presenting opportunities to tap into underrepresented demographics.
- Product Innovation in the Cosmetics Industry
- Beauty brands are investing in research and development to create innovative, unique, and high-quality makeup products that have the potential to disrupt the cosmetics industry.
Sectors Adopting This
- Beauty and Cosmetics
- Cosmetics companies have the opportunity to leverage emerging trends in makeup formulations and expand their foundation lines to include more diverse shades that appeal to customers with varying skin tones.
- Packaging and Labeling
- Packaging companies have an opportunity to design and supply food and dessert-inspired packaging that appeals to cosmetic companies aiming to differentiate their products from competitors.
- Research and Development
- Research and development companies that create novel and high-quality makeup formulations have an opportunity to partner with cosmetics brands to bring unique, innovative cosmetic products to market.
