At first, the Brrrrr Polar Bear Ice Tray might not appear to be particularly groundbreaking, but the black + blum product is actually quite clever. It mimics the shape of a burly mammal but incorporates extra feet to function as pooling and freezing indentations.
Turn the white polyethylene canteen upright and fill it from the faucet through its nose. A small hole around the bum area will begin to spit out water once it's reached its ideal capacity. That small amount of liquid will distribute itself equally between the ten tiny troughs when you set the Brrrrr Polar Bear Ice Tray down on its side. Once frozen, the bottle just needs a little squeeze, a tap or a shake to loosen the ice cubes and prepare them for easy dispensing.