Unlike many brownie mixes on the market, this one from Renewal Mill is full of repurposed ingredients but it's as easy to make as ever, as it only needs to be combined with oil and water to create a nourishing, vegan and gluten-free treat. According to the brand, the plant-based Upcycled Brownie Mix uses ingredients like organic okara flour, vanilla bean and pea starch "from unique places in the food system where nutrition would otherwise be wasted." The simple brownie mix also contains ingredients like organic sugar, natural cocoa powder, brown rice flour and a few other essentials.
The brand's premium okara flour is made from organic and non-GMO soybeans, and in comparison to whole wheat flour, it boasts four times the amount of dietary fiber.
Image Credit: Renewal Mill
Why This Trend Is Growing
- Upcycled Food
- Opportunity for businesses to repurpose and utilize ingredients that would otherwise go to waste.
- Plant-based Products
- Disruptive innovation potential lies in creating vegan and gluten-free treats using repurposed ingredients.
- Sustainable Baking
- Businesses can tap into the growing consumer demand for eco-friendly baking options.
Industries Being Reshaped
- Food Manufacturing
- Manufacturers can explore the production of upcycled food products, promoting sustainability and reducing waste.
- Health Food
- Opportunity for health food companies to offer plant-based, gluten-free treats made from upcycled ingredients.
- Baking Supplies
- Suppliers can cater to the demand for sustainable baking ingredients, such as upcycled flours and sugars.
