Twisted Breadstick Appetizers

Domino's New Bread Twists Come in Sweet and Savory Flavors

With a growing number of pizza chains making an effort to offer shareable appetizers and desserts, Domino's has debuted a new lineup of Bread Twists in a variety of sweet and savory flavors. Ideal for big summer get-togethers, the new breadsticks give consumers the option to add something a little extra to their standard pizza order.

The new Bread Twists from Domino's are breadstick-style bites made from the chain's signature pan dough. The dough is then folded into a twisted shape and baked to create a crispy exterior and fluffy interior. The Bread Twists are also seasoned with either a buttery-tasting garlic sauce, Parmesan cheese seasoning or cinnamon sugar. The savory versions are served with a side of marinara sauce for dipping, while the cinnamon version comes with side of sweet icing.

Shareable Appetizers
Restaurants can capitalize on the growing trend of shareable appetizers to boost sales and offer variety to customers.
Flavored Carb Snacks
There is an opportunity for food companies to innovate and offer flavored carb snacks to cater to customers' sweet and savory cravings.
Customizable Menu
Restaurants can differentiate themselves from competitors by offering customizable menus that allow customers to personalize their orders with a variety of flavors.

Industries Being Reshaped

Fast-food Chains
Fast-food chains can offer menu innovation to their customers who are seeking variety in their food choices and exploring different snacking options.
Food Delivery Services
Food delivery services can expand their offerings to include shareable appetizers and flavored carb snacks to cater to customers looking for variety and convenience.
Food Retail Industry
The food retail industry can introduce flavored carb snacks to their assortment and provide customers with a new snacking option that's both savory and sweet.
SCORE
3.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 49%
Activity 36%
Freshness 8%

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