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Murumuru Butter-Infused Lip Balms

The BRAVO SIERRA Lip Balm is Both Vegan and Cruelty-Free

— April 21, 2020 — Fashion
The BRAVO SIERRA Lip Balm was designed to offer long-lasting hydration with a lightweight, non-greasy formula. Made without fragrance, flavor, or aroma, this moisturizing lip balm is ideal for consumers looking for a high-quality solution to dry and cracked lips. Moreover, it's made without parabens, silicones, sulfates, phthalates, pegs, or phenoxyethanol and is vegan and cruelty-free, making it an ideal option for conscious consumers looking to avoid potentially harmful ingredients.

In addition, the BRAVO SIERRA Lip Balm is enriched with murumuru butter — a safe, vegetable-based alternative to silicones — and is rich in omega 3-6-9 fatty acids for all-day hydration. Consumers can purchase the BRAVO SIERRA Lip Balm online for $5 USD.


Image Credit: BRAVO SIERRA
Trend Themes
1. Vegan Lip Balms - Opportunity for companies to develop and market lip balms that are vegan and cruelty-free, catering to the needs of conscious consumers.
2. Natural Ingredients - Potential for brands to create lip balms infused with natural ingredients like murumuru butter, appealing to consumers seeking high-quality and non-toxic skincare products.
3. Hydrating Formulas - Space for innovation to create lightweight and non-greasy lip balm formulas that provide long-lasting hydration, addressing the concerns of individuals with dry and cracked lips.
Industry Implications
1. Skincare Industry - In the skincare industry, opportunities exist for companies to develop vegan and cruelty-free lip balms with natural ingredients to cater to the growing demand for sustainable and conscious beauty products.
2. Green Beauty Industry - Within the green beauty industry, brands can leverage the trend of natural ingredients and develop lip balms infused with murumuru butter, appealing to environmentally conscious consumers seeking non-toxic alternatives.
3. Personal Care Industry - The personal care industry can explore innovative lip balm formulas that offer long-lasting hydration while being lightweight and non-greasy, providing a solution to the needs of individuals with dry and cracked lips.
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