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Brand Infection

— September 17, 2006 — Special
Brand Infection is a website for the infected and their infectors.
A medium to inform but also to entertain people.
News about extra-ordinary advertising, branding, design, marketing and more information about photos, logos and brands spotted on the street or web.

This is 8-year old Brian sitting in front of his Apple iBook.
He's happily infected and surfing the web to check out stuff he could get for christmas.
You have to know he's in love with brands, their colorful images and exciting products.
Trend Themes
1. Immersive Branding - Opportunity for brands to create immersive experiences that engage and captivate consumers.
2. User-generated Content - Potential for brands to leverage user-generated content to create a sense of authenticity and build a loyal community.
3. Street Advertising - Emerging trend of brands utilizing unconventional spaces for advertising to capture consumer attention in a crowded market.
Industry Implications
1. Advertising - Disruptive innovation opportunity for advertisers to explore new ways of engaging consumers through immersive branding experiences.
2. Marketing - Potential for marketers to harness the power of user-generated content to enhance brand authenticity and foster a sense of community.
3. Design - Opportunity for designers to think outside of traditional advertising spaces and create impactful street advertising campaigns.
5.6
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