Practical Payment Jackets

The bPay Jacket Contains Wireless Pay Technology in its Sleeve Cuffs

UK-based financial institution Barclays Bank created a wearable wrist payment device called the bPay which has now been enhanced by Scottish knitwear brand Lyle & Scott. The Scottish brand has now embedded the wireless technology into the sleeve cuff of a stylish jacket.

This creative combination of fashion and convenience creates a sleek and completely discrete form of payment. The contact-free piece of technology allows users to glide their wrists over a credit card machine to instantly pay for their purchases.

The bPay jacket combines elegance, sophisticated fashion design and convenience. This handy device can be used to pay for transit, parking, groceries or other shopping excursions. By eliminating the need for a wallet, it also frees up space and ensures users always have a form of money.

Wearable Payment Technology
The integration of payment technology into wearable devices provides a convenient and discrete form of payment.
Fashion-tech Collaboration
The collaboration between fashion brands and technology companies allows for the integration of innovative features into stylish garments.
Contactless Payment
The use of contactless payment technology simplifies the payment process and eliminates the need for physical cards or cash.

Who This Affects Most

Fashion
The fashion industry can explore opportunities to incorporate wearable payment technology into their products, enhancing convenience for their customers.
Financial Services
Banks and financial institutions can leverage wearable payment technology to provide more options for their customers and enhance the overall payment experience.
Retail
Retailers can adopt contactless payment technology to streamline the checkout process and provide a seamless shopping experience for their customers.
SCORE
1.4 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 15%
Activity 19%
Freshness 8%