Nautilus' Bowflex VeloCore is on a mission to redefine indoor cycling as an innovative, (un) stationary, dual-mode bike. At a time when people are doubling down in at-home and indoor workouts, this bike combines the comfort of riding at home with a lean mode that shifts side to side to simulate the feeling of riding on an open road—and engage the arms and core in the process.
The bike integrates the JRNY platform, so that users can tune into content on a large touchscreen and access custom coaching, third-party cycling apps and more.
As Nautilus describes, "the VeloCore bike represents a totally new way to cycle at home by offering a fully customizable experience. The bike is loaded with advanced technology and digital options to keep users motivated, engaged and entertained."
Image Credit: Nautilus
What Makes This Trend Stand Out
- Hybrid Indoor Bikes
- The Bowflex VeloCore combines the comfort of riding at home with a lean mode that simulates riding on an open road, providing a new way to cycle at home.
- Customizable Experience
- The VeloCore bike offers advanced technology and digital options to keep users motivated, engaged, and entertained during indoor cycling workouts.
- Integration of Fitness Technology
- The VeloCore integrates the JRNY platform, allowing users to access custom coaching, third-party cycling apps, and more for a comprehensive workout experience.
Sectors Adopting This
- Fitness Equipment
- The rise of hybrid indoor bikes presents innovative opportunities for the fitness equipment industry to create customizable and engaging exercise machines.
- Home Fitness
- The Bowflex VeloCore taps into the growing trend of at-home workouts and provides a unique and immersive indoor cycling experience.
- Digital Fitness
- The integration of fitness technology in the VeloCore bike opens up opportunities for the digital fitness industry to develop personalized coaching platforms and cycling apps.
