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Instructional Cocktail Guides

This Infographic by Bronzer Explains How to Make Iconic Drinks

— June 24, 2014 — Marketing
If you'd like to expand your mixology horizons, this infographic by bar tools and catering equipment company Bonzer explains how to make six of the most iconic drinks ever invented.

The 'Basic Cocktail Guide' is a great read for anyone looking for a bit more knowledge on the art of bartending. The infographic is broken up according to drink type from a Tom Collins to a White Lady. Each section that use colorful graphics and minimal text to describe how to make each drink, what ingredients you need and what glass you should pour the drink into. Along the side is a helpful equipment list with a handy QR code, so if you're interested in purchasing any of the recommended tools needed, you can buy them directly from Bonzer.
Trend Themes
1. Instructional Bartending Guides - The creation of more instructional bartending guides like Bonzer's infographic can improve the accessibility to mixology, creating opportunities for bartending education programs and equipment sales.
2. Visual Learning Tools - The use of infographics and other visual tools in educational materials can enhance learning experiences and create opportunities for innovative approaches in a wide range of industries.
3. Tech-enhanced Shopping Experience - The incorporation of QR codes and other tech-enhanced features in shopping experiences can improve customer convenience and create opportunities for e-commerce expansion.
Industry Implications
1. Hospitality Industry - Instructional bartending guides and visual learning tools have the potential to enhance bartending skills and create further education opportunities for those in the hospitality industry.
2. Education Industry - The use of visual learning tools in education can enhance the learning experience and create opportunities for innovation in educational materials and programs.
3. Retail Industry - The integration of tech-enhanced shopping experiences can improve customer convenience and create opportunities for e-commerce expansion in the retail industry.
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