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From World Renowned Photographer Helmut Newton

 - Oct 24, 2006   Updated: May 4 2011
References: helmut-newton-shop
The foundation of world renowned photographer Helmut Newton now has a shop where you can acquire products that reflect his eclectic taste. A fine example of his work includes these devilishly hot bondage x-ray t-shirts. The bondage shirts sell for €32 on his site.

You'll also find bondage x-ray notepads, pill boxes and books. Hip.

Implications - Consumer fascination with obscurity started when shows like Twilight and pop stars like Lady Gaga started to dominate the media. The allure of the darker side of things has become a mainstream success, and this has shown with the number of macabre-themed products and remade horror flicks that have come out. Whether it's brands or the media, companies from several sectors can capitalize on the success of the supernatural before consumers have enough of it.