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Body Taping

SpiderTec's Kinesiology Tape Therapy, Comes to North America (UPDATE)

— April 8, 2009 — Lifestyle
Dr. Steven Shoshany, a Manhattan chiropractor, has added the SpiderTech line of pre-engineered Kinesiology Tape applications to his services. SpiderTech supports muscle recovery. The product is precut to fit different body parts to save time and energy for both patient and doctor.

SpiderTech kinesiology tape was developed by Nucap Medical. Dr. Shoshany is the first chiropractor to offer SpiderTech products in North America.

Trend Hunter reported on the tape during the Beijing Olympics when athletes were shown wearing it during competitions.
Trend Themes
1. Kinesiology Taping - The application of kinesiology tape for body support and recovery opens opportunities for developing specialized and prescriptive products for different body parts.
2. Pre-cut Products - Pre-engineered tapes and applications for kinesiology taping promote convenience, save time and allows for better access to treatment, opening opportunities in the healthcare industry.
3. Alternative Therapies - Alternative therapies like kinesiology taping provide non-invasive and non-pharmaceutical solutions for pain relief, opening opportunities for healthcare providers to promote health and wellness.
Industry Implications
1. Healthcare - The healthcare industry can capitalize on kinesiology taping by developing specialized and prescriptive products for different body parts.
2. Sports and Fitness - Sports and fitness industries can promote kinesiology taping as part of an athlete's routine or for recovery or injury prevention.
3. Wellness and Lifestyle - Companies in the wellness and lifestyle industry can incorporate kinesiology taping into product offerings or services as an alternative form of therapy.
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