Body positive intimates line Cuups has added 'zest' to its arsenal of dreamy colorways. Last month, as summer came to a close the brand launched a 'Moss' colorway, offering consumers something sultry and relaxing as the temperatures started to drop. Now, the 'Zest' colorway has arrived to embody the fall season.
The hue is a vivid orange tone that's reminiscent of the changing leaves, presenting a timely collection thats sure to prep consumers for the approaching winter months. The new hue adorns all of the brand's fan-favorite items, like the Plunge and scoop bra. Underwear is also available in a variety of silhouettes. Known for its inclusivity, Cuup's sizing ranges from A to H bras and XS to XL bottoms.
Image Credit: Cuup's