PUMA is gearing up to drop a special sneaker which pays tribute to cherry blossom season. Aptly named 'Sakura,' these sneakers are feminine and vibrant like the cherry blossoms that are soon to bloom.
PUMA utilized its classic pared-back Suede silhouette for the new release. The iconic low-top shoe is outfitted in a tonal suede construction and features subtle perforations as well as gold branding along the side panel. Its new colorway is a soft pink to celebrate the cherry blossoms that will be the highlight of Japan's spring season while a contrasting touch is provided by white lacing and a white midsole.
The PUMA 'Sakura' sneakers are set to release on March 25th, 2016, just ahead of cherry blossom season.
Key Themes Behind This Trend
- Cherry Blossom Fashion
- Create limited edition clothing and accessories inspired by the beauty of Cherry Blossom season.
- Seasonal Sneakers
- Design sneakers with unique colorways to celebrate different seasons and cultural events.
- Branded Perforations
- Incorporate subtle perforations of brand logos or designs to create a unique and identifiable shoe design.
Where This Applies
- Fashion
- Incorporate seasonal and cultural themes into clothing and accessories for a limited edition market.
- Footwear
- Explore unique and eye-catching colorways to create a product that appeals to sneaker collectors and enthusiasts.
- Graphic Design
- Incorporate creative and identifiable brand designs into the actual fabric of clothing and footwear to establish unique and visually memorable merchandise.
