Nike unveils new makeups of its signature Blazer Low and Blazer Mid sneaker silhouettes for the summer season. The updates are complete in colorful designs in the form of patchworks. The Blazer Low arrives in a black and multi-tonal option whereas the Blazer Mid iteration is complete in a white and multi-tonal option.
Both of the silhouettes are constructed in the same pattern design, adorned with a plethora of bright branding accents and the iconic Swoosh is seen throughout the uppers. In terms of the materials, both of the sneakers' uppers are made up of canvas blended with some leather accents closer to the outsole for sturdiness. It is all rounded out with durable elements delivered in the form of a rubber outsole.
What's Driving This Trend
- Colorful Patchwork Sneakers
- Opportunity for brands to create unique and eye-catching sneaker designs by incorporating colorful patchworks.
- Bright Branding Accents
- Chance for companies to differentiate their products by adding vibrant branding accents to their designs.
- Canvas and Leather Blends
- Potential for the development of sneakers made with a combination of canvas and leather materials for added durability.
Who This Affects Most
- Footwear
- Opportunity for footwear brands to capitalize on the trend of colorful patchwork designs in their sneaker collections.
- Fashion
- Chance for fashion companies to experiment with incorporating bright branding accents into their clothing and accessories.
- Materials
- Potential for materials manufacturers to create new blends of canvas and leather for use in the production of sneakers and other products.
