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The BLANCO Jeans Spring/Summer 2012 Campaign Celebrates the Season

 - Feb 6, 2012
References: blanco &
In this latest release of the extended BLANCO Jeans Spring/Summer 2012 campaign, the line of affordable casual attire continues it celebration of the warmer months to come with some new photography. Once again, images from the collection feature model Nikola Jovanovic in some of the brand's hottest looks.

Keeping with the same art direction as before, the photographer behind this lookbook presents the line on a model who is captured standing before a white backdrop while playfully posing with some colorful, metallic balloons. Perhaps nothing embodies the youthful spirit of summer better than a tied bunch of helium balloons that most of us associate with children’s birthday parties or amusement park grounds. One thing is for sure, these photographs of the BLANCO Jeans Spring/Summer 2012 line will have you planning for some summer shopping.