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Gratuitous Ebook Apps

The BitList App Gives Free Ebooks to Accompany Your Physical Literature

— July 18, 2013 — Tech
The BitLit app aims to provide owners of physical books access to the accompanying digital version for free or at a discount. Working with publishers, the Canadian company wants to help book lovers access literature on both print and digital mediums.

The app works by scanning your physical book before giving you a digital copy. BitLit uses your smartphone camera to take a snapshot of your book's copyright page and front cover. The app requires that you write a unique identifier on the copyright page before scanning it. Once BitLit confirms that you're the owner of the book, it offers you a free or discounted companion ebook. The pictures are also stored so that nobody else can use your physical book to gain access to a digital one.
Trend Themes
1. Digital-physical Hybrid Consumption - The BitLit app represents an opportunity for entrepreneurs to disrupt traditional book consumption and drive digital-physical hybrid solutions.
2. Augmented Reading Experiences - The BitLit app demonstrates a trend toward augmented reading experiences, providing opportunities for businesses to create innovative solutions.
3. Collaboration with Publishers - The BitLit app's collaboration with publishers highlights a trend for businesses to create partnerships to drive growth in publishing and other related industries.
Industry Implications
1. Publishing - The BitLit app represents an opportunity for disruptive innovation in the publishing industry by offering hybrid book consumption experiences.
2. Mobile Applications - The BitLit app demonstrates an opportunity for innovation in mobile applications that enhance physical book experiences.
3. Copyright Protection - The BitLit app's features of verifying book ownership and protecting copyrights present opportunities for disruptive innovation in copyright protection and related industries.
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