Hublot's Bitcoin Watch Can Only be Bought With Bitcoin
Justin Lam — October 8, 2018 — Fashion
References: cryptoslate & luxurylaunches
Swiss watchmaker Hublot recently announced that it is cashing in on the cryptocurrency craze by releasing a Bitcoin watch. Launched as a special edition of its Big Bang watch, this timepiece separates itself from other watches by only being purchasable with Bitcoin. The Bitcoin watch is being released to celebrate the 10th anniversary of the cryptocurrency along with Hublot's recent partnership with digital asset brokerage OS Limited. Only 210 versions of the watch will be made, with this number stemming from the fact that only 21 million Bitcoins can ever be mined.
According to Hublot, the timepiece will feature the Big Bang series' iconic design, while also bolstered by aesthetics inspired by cryptocurrency. OS Limited will serve as the official broker of the watch and will process all the order data. The timepiece will also come with a unique serial number that is the number of the transaction on the blockchain used to buy the item.
Image Credit: Hublot
According to Hublot, the timepiece will feature the Big Bang series' iconic design, while also bolstered by aesthetics inspired by cryptocurrency. OS Limited will serve as the official broker of the watch and will process all the order data. The timepiece will also come with a unique serial number that is the number of the transaction on the blockchain used to buy the item.
Image Credit: Hublot
Trend Themes
1. Cryptocurrency-celebrating Watches - The trend of creating watches that are exclusively purchasable with cryptocurrency presents an opportunity for brands to tap into the growing adoption of digital currencies and appeal to crypto enthusiasts.
2. Limited Edition Collectibles - Creating limited edition watches, like Hublot's Bitcoin watch, aligns with the increasing demand for unique and exclusive products, creating opportunities for brands to cater to collectors and enthusiasts.
3. Blockchain-enabled Transactions - The integration of unique serial numbers linked to blockchain transactions, as seen in Hublot's Bitcoin watch, showcases the potential for incorporating blockchain technology into luxury goods to enhance transparency and brand authenticity.
Industry Implications
1. Luxury Watches - The luxury watch industry can explore the opportunity of creating exclusive timepieces that can only be purchased with cryptocurrency to attract tech-savvy and crypto-interested customers.
2. Cryptocurrency - The cryptocurrency industry can benefit from collaborations with luxury watchmakers to promote mainstream adoption by showcasing the use and acceptance of digital currencies in various sectors.
3. Blockchain Technology - By incorporating unique transaction serial numbers into luxury items like watches, the blockchain technology industry can demonstrate novel applications that enhance security, transparency, and traceability in product authentication processes.
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