MOOYAH Burgers, Fries & Shakes is looking to elevate its menu with the addition of two new coffee-house-inspired items: the Bistro Burger and Coffee Shake.
MOOYAH's new Bistro Burger is a gourmet offering that starts with a juicy quarter-pound Certified Angus Beef patty, topped with melted provolone cheese and fresh spring-mix lettuce. However, the real star of the burger is the creamy aioli, which incorporates the flavors of Herbes de Provence, including a hint of sweetness from lavender syrup. The perfect complement to the Bistro Burger is the new Coffee Shake, which features the added kick of real coffee.
As MOOYAH’s Vice President of Brand Natalie Anderson Liu explains, "Feedback from our Campfire Burger and S’mores Shake LTO last year showed us Guests love a great pairing. In this case, the Bistro Burger and Coffee Shake are each delicious on their own, but the duo is even more fun when enjoyed together."
Image Credit: MOOYAH
What Makes This Trend Stand Out
- Gourmet Fast Food
- There is an opportunity to introduce upscale ingredients and flavors to fast food menu items.
- Coffee-inspired Menu Items
- The popularity of coffee drinks can be leveraged to create new menu items in the food industry.
- Innovative Burger Toppings
- There is an opportunity to experiment with new and unique flavors as burger toppings.
Sectors Adopting This
- Fast Food
- Fast food chains can incorporate high-end ingredients and unique flavors to their menu items.
- Coffee
- Coffee shops can expand their menu offerings to include food items that incorporate coffee flavors.
- Food and Beverage
- In the food and beverage industry, there is potential to create new menu items with unexpected flavor combinations.
