Birkenstocks and Opening Ceremony Continue its Shoe Line
Ellen Smith — December 28, 2018 — Fashion
References: openingceremony & hypebae
Birkenstocks and Opening Ceremony have continued to add glamorous and practical items to an on-going footwear collaboration. This time, the two brands released winter-ready shoes that will keep one feeling cozy and seasonal throughout the colder months.
The shoes arrive in unique prints like zebra and cheetah, offering a statement piece that's sure to serve as an ideal gift this holiday season. Those looking for something a little more subtle will be drawn to the all-white offering, which can elevate any look. What's most exciting is that a few of these pairs arrive with a fur lining, presenting the wearer with the perfect shoe to help them survive the winter season.
Both practical and glamorous, these shoes are retailing at Opening Ceremony.
The shoes arrive in unique prints like zebra and cheetah, offering a statement piece that's sure to serve as an ideal gift this holiday season. Those looking for something a little more subtle will be drawn to the all-white offering, which can elevate any look. What's most exciting is that a few of these pairs arrive with a fur lining, presenting the wearer with the perfect shoe to help them survive the winter season.
Both practical and glamorous, these shoes are retailing at Opening Ceremony.
Trend Themes
1. Clog-like Shoe Collaborations - As brands continue to collaborate on unique, statement-making clog-style designs, there is an opportunity to explore new materials, textures and utility features to keep up with consumers' evolving fashion and lifestyle needs.
2. Winter-ready Shoes - As designers continue to create winter-specific footwear, there is an opportunity to innovate and experiment with new seasonal materials, and incorporate technologies like waterproofing and insulation, without losing focus on style and comfort.
3. Fur-lined Footwear - As fur-lined footwear gains popularity, there is an opportunity to explore sustainable alternatives to real fur, such as recycled or plant-based materials and processing techniques, to meet the growing demand for eco-friendly fashion.
Industry Implications
1. Fashion Retail - Retailers can tap into the popularity of designer clog collaborations and winter footwear to offer consumers practical yet fashionable options, while incorporating new materials, technologies, and sustainable alternatives to traditional fur lining.
2. Outdoor Apparel - Outdoors apparel brands can incorporate similar design and utility features found in winter-ready footwear to create functional, stylish, and durable footwear that can withstand harsh winter weather conditions.
3. Sustainable Fashion - Sustainable fashion brands can capitalize on the growing demand for eco-friendly fur alternatives by developing innovative material and processing techniques that are ethical, practical and stylish, appealing to a broader range of fashion-conscious and environmentally conscious consumers.
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