The BIGGBY COFFEE TWIX Drinks are Inspired by TWIX Salted Caramel
Michael Hemsworth — January 28, 2026 — Lifestyle
References: biggbyfranchising & restaurantmagazine
These new BIGGBY COFFEE TWIX drinks have been debuted by the brand to offer consumers a variety of candy bar-inspired ways to satisfy their sweet tooth, boost their energy levels and more.
The menu puts the TWIX Salted Caramel chocolate bar in the spotlight and includes the Salted Caramel Latte, Salted Mocha Caramel Latte, Sweet Foam Salted Caramel Cold Brew, TWIX Fix Creme Freeze and the Salted Cocoa Carmella. The menu items are on offer at participating locations through February 25, 2026 and boast many options with real TWIX toppings to further accentuate their sweetness.
The new BIGGBY COFFEE TWIX drinks are launching alongside a National Hot Chocolate Day (January 31) promotion that will offer guests a free hot chocolate with the purchase of any specialty drink.
The menu puts the TWIX Salted Caramel chocolate bar in the spotlight and includes the Salted Caramel Latte, Salted Mocha Caramel Latte, Sweet Foam Salted Caramel Cold Brew, TWIX Fix Creme Freeze and the Salted Cocoa Carmella. The menu items are on offer at participating locations through February 25, 2026 and boast many options with real TWIX toppings to further accentuate their sweetness.
The new BIGGBY COFFEE TWIX drinks are launching alongside a National Hot Chocolate Day (January 31) promotion that will offer guests a free hot chocolate with the purchase of any specialty drink.
Trend Themes
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Candy Bar-infused Beverages — The fusion of popular candy bar flavors like TWIX with coffee beverages creates an innovative product category that appeals to sweet-toothed coffee lovers seeking indulgent experiences.
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Seasonal Specialty Menu Promotions — Seasonal promotions paired with holiday-themed beverage offerings, such as the National Hot Chocolate Day tie-in, enhance customer engagement and drive sales during specific periods.
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Enhanced Sensory Beverages — Drinks featuring real confectionery toppings like those in the BIGGBY COFFEE TWIX line offer a multi-sensory experience, elevating the standard drink menu with taste, texture, and presentation.
Industry Implications
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Coffeehouse Chains — Coffeehouse chains can capitalize on specialty drink innovations by integrating popular candy brands to entice both coffee enthusiasts and sweet treat lovers.
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Confectionery Collaboration — Collaborations between confectionery brands and beverage providers open up new possibilities for flavor enhancement and cross-promotional marketing strategies.
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Food and Beverage Innovation — The introduction of novel flavored beverages featuring recognizable snack elements highlights emerging trends in flavor experimentation within the food and beverage industry.
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