Free Trend Report Free 2019 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book. Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

The Biba AW10 Campaign Stars the Desirous Daisy Lowe

 - Aug 26, 2010
References: bibaboutique & vogue
Daisy Lowe has just been unveiled as the face of the Biba AW10 campaign. Releasing the accompanying image to the headline, I can understand why. Her desirous, doe-eyed look is endearing and animalistic simultaneously -- succinctly captured also in the cheetah print jacket she dons.

Extremely excited about taking on the responsibility of representing the brand, Lowe will showcase not only the apparel, but also the Biba AW10 accessory line as well. According to Stephanie Chan of House of Fraser, Lowe "is confident, fashionable and glamorous with a very distinctive look that we feel perfectly complements new Biba."

The Biba AW10 campaign proves this thus far.