The BET+ Streaming Service is scheduled to launch on September 19th. The service was first announced in June of 2019 and it will have a monthly fee of $9.99. The BET+ Streaming Service will host more than 1,000 hours of video content for users to watch. Many other prominent networks are launching streaming services in 2019 as well, including Disney and Apple. As more users are switching to consuming only digital content, the BET+ streaming service will help the network continue to grow and find new viewers.
A number of prominent artists' work will be featured on the BET streaming platform. Notably, Nick Cannon's stand-up specials will be added, as well as content form Hannibal Buress and Tyler Perry.
Image Credit: BET
What's Driving This Trend
- Content-heavy Streaming
- With the rise of multiple streaming services, there is a growing need for content-heavy platforms that can host a variety of shows to fit consumer demands.
- Subscription-based Streaming
- The growing popularity of subscription-based streaming reinforces the need for networks to create their own streaming services, where they can provide exclusive content to subscribers.
- Celebrity Content
- Platforms with celebrity-driven content, like the BET+ Streaming Service, have a unique opportunity to tap into a growing audience interested in exclusive shows with well-known personalities.
Who This Affects Most
- Entertainment
- The entertainment industry has a chance to create their own streaming services and tap into subscription-based revenue streams that provide a steady cash flow.
- Video Streaming
- Video streaming continues to grow in popularity, providing companies the opportunity to harness digital content to provide entertainment at home.
- Celebrity Productions
- A rise in popularity of video streaming platforms presents an opportunity for celebrity productions, as platforms scramble to fill their rosters with exclusive A-list content.
