BÉIS, an affordable travel accessories company founded by Shay Mitchell, has officially released a new luggage and bag line inspired by the new Barbie™ The Movie film. Dipped in a vibrant hot pink, the collection opts for a glossy finish that is perfect for fashion-forward consumers. Styles include 'The Mini Weekender,' 'The Rollers,' 'The Cosmetic Case,' 'The Travel Wallet,' and 'The Passport and Luggage Tag Set,' which provide consumers with multiple carrying options depending on their personal travel needs.
As another unique touch, consumers who purchase the 'The Rollers' and 'The Mini Weekender' luggage will notice personalized floral detailing on the interior of the bottom compartment.
The BÉIS x Barbie™ The Movie collaboration will officially launch on July 19, ahead of the film's release.
Image Credit: BÉIS
What Makes This Trend Stand Out
- Barbie-inspired Travel Accessories
- Opportunity to create more collaborations between popular culture icons and travel accessory brands.
- Vibrant Glossy Finishes
- Potential for glossy finishes to become a popular trend in the travel accessories industry.
- Personalized Interior Details
- Innovation opportunity to offer customizable interior designs in luggage and bags.
Sectors Adopting This
- Travel Accessories
- Travel accessory brands can capitalize on the Barbie-inspired trend to attract fashion-forward consumers.
- Fashion and Lifestyle
- Fashion brands can explore glossy finishes as a unique selling point in their products.
- Film and Entertainment
- Collaborations with movies and popular culture can provide new revenue streams for entertainment companies.
