Beach Yoga Mats

Twisted Guru's Non-Slip Yoga Mat is Ideal for Striking Poses on the Sand

Although a yoga mat with a good grip is ideal for the studio, this type of equipment doesn't function as the best beach yoga mat. In order to address this and make it possible to have yogis take their practice anywhere, Twisted Guru developed a mat that is ideal for using by the seaside.

The large 5-by-7 beach yga mat is made from traditional Indian textiles and has a surface that's naturally non-slip. Taking further inspiration from Indian culture, the mats feature vegetable-dyed colors and patterns that mimic vintage saris and embroidery to honor sacred gods.

As well as providing a practical base for working out in the sun, the mats are also ideal for laying down and catching a few rays.

Eco-friendly Yoga Mats
Develop eco-friendly yoga mats with natural materials sourced from Asian countries
Smart Yoga Mats
Develop smart yoga mats that can connect to mobile applications to track yoga progress
Travel Yoga Mats
Develop portable and lightweight yoga mats that can be carried during travels

Industries Being Reshaped

Fitness Equipment
Manufacture and sell beach/yoga mats and accessories for outdoor yoga activities
Eco-friendly Textile Industry
Produce and supply eco-friendly textiles made from natural materials for the production of yoga mats
Smart Technology Industry
Introduce innovative smart technology into yoga mats to make them more interactive and customizable
SCORE
5.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 71%
Activity 89%
Freshness 8%

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