British Heritage Outerwear

The Barbour & Triumph Motorcycles Capsule Collection is Rugged

Those who are familiar with the two iconic British brands are sure to adore the Barbour & Triumph Motorcycles Capsule Collection, which blends the aesthetic of both in a new and casually cool way. The Barbour & Triumph Motorcycles Capsule Collection reimagines the styles created by Barbour with their field usage in mind; motorcycle jackets are updated with unexpected materials and feature a worn in look that will have many mistaking the garments for vintage.

The main theme behind the Barbour & Triumph Motorcycles Capsule Collection is wearability and heritage; the collaboration brings the best of both brands together to create a lineup of garments that are inherently wearable regardless of style to instantly add a touch of British attitude to your character.

Heritage Fashion
Create a collection that combines brand heritage to bring a new twist to classic designs.
Rugged Wearability
Develop clothing that is both functional and fashionable, featuring durable materials and worn-in looks.
Vintage Reimagined
Revamp classic styles with unexpected materials and modern twists, while maintaining a vintage look.

Industries Being Reshaped

Fashion
Design clothing that blends the heritage and aesthetic of two iconic brands to create unique collections.
Motorcycle
Combine the functionality of durable motorcycle gear with fashion-forward designs to create stylish and practical clothing.
Retail
Sell clothing collections that blend cultural and historical influences to offer shoppers new and unique fashion choices.
SCORE
6.8 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 98%
Activity 98%
Freshness 8%

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