Barbie, the queen of doll land, turns the big five-oh this year, and to celebrate, she’s making dreams come true. Her dreams.
Some years ago, Toys"R"Us in Times Square NY built a life-sized Dream House in their store, but the inside was just filled with merchandise for sale and lacked in décor.
To really get the job done right, Mattel has taken a real-life 3,500 square foot Malibu mansion and hired Jonathan Adler, the decorator who has served as head judge on Bravo’s hit show "Top Design." Mattel gave Adler access to their archives--including a look at all of Barbie’s various dream homes over the years, and let him go crazy.
The result? A dream come true for anyone who's ever played with the iconic doll’s house. Wall-to-wall pink carpet is emblazoned with giant B symbols. There's a closet filled with 50 pairs of pink peep-toe heels. There's even a new Volkswagen Beetle (pink, naturally) with a motorized pop-up vanity in the trunk, perfect for Barbie’s busy lifestyle.
To further celebrate her half-century mark, a new Barbie Store has opened in Shanghai. With an opening hosted by Jet Li, the store, modeled after a Barbie Town House, features a glowing pink façade, a Barbie lined spiral staircase, a collection of vintage Barbies, and amazing Barbie-inspired pop art.
Ken, Barbie's longtime companion, could not be reached for comment.