Bamboo-Covered Shopping Malls

V Studio Created a Bamboo-Covered Recreation Space on Top of a Mall

Beijing-based design firm V Studio created a bamboo-covered recreation space on top of a shopping mall in China. The space was designed to contrast the shopping mall itself, which is filled with retailers, entertainment and catering -- creating a quiet and relaxing space away from the bustling area. With white walls and flooring, the space is surrounded by bamboo, creating the illusion that it is hidden within a forest.

A large courtyard, patio and skylights allow mass amounts of natural light to flow in, blurring the boundary between the interior and exterior. Only reaching 320 square meters, this bamboo-covered recreation space is small but acts as a short-term meeting space, allowing visitors to stay for a short amount of time and return to shopping.

Image Credit: Jin Weiqi, V Studio

Biophilic Design
Opportunity for incorporating natural elements, such as bamboo, into architecture and interior design to create serene and relaxing spaces.
Retailtainment
Potential for integrating recreational and entertainment elements within shopping malls to enhance the overall customer experience.
Blurring Boundaries
Disruptive potential in creating seamless transitions between indoor and outdoor spaces through innovative architectural design.

Industries Being Reshaped

Architecture
Architects can explore biophilic design principles and incorporate natural materials like bamboo to create unique and tranquil spaces in various structures.
Retail
Retailers can leverage the concept of retailtainment by integrating recreational activities and entertainment features within their stores or shopping malls to attract and engage customers.
Interior Design
Interior designers have an opportunity to experiment with blurring the boundaries between indoor and outdoor spaces, using techniques like skylights and innovative materials, to create visually stunning and seamless environments.
SCORE
1.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 32%
Activity 18%
Freshness 8%

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