A carefree, relaxing vacation is a must for everyone at some point in their life, and the Bambi Northwood-Blyth for Bergdorf Goodman Resort 2012 catalog demonstrates the appeal of a beach getaway.
Even though I prefer the city to the beach any day, Australian beauty Bambi, whose real name is actually Stephanie, makes a day (or week) on the beach seem like paradise.
Shot by Cass Bird for Bergdorf Goodman’s Resort 2012 catalog, the gorgeous photos feature Bambi wearing designs by some of the most well-known names in the industry, like Marc Jacobs, Derek Lam, Jean Paul Gaultier, Roberto Cavalli and Moschino.
The colorful and easy breezy styles of the pieces perfectly complement the stunning photo shoot, called 'Open Season.' Take a look at the Bambi Northwood-Blyth for Bergdorf Goodman Resort 2012 catalog and get ready to feel that vacation itch.
Why This Trend Is Growing
- Colorful Fashion
- The trend towards colorful and patterned clothing is an opportunity for designers to create unique and eye-catching pieces.
- Beachwear
- Designers can capitalize on the appeal of beach vacations by creating stylish and comfortable beachwear that can be worn on the sand or in the city.
- Catalog Advertising
- Using high-quality photos and top models to showcase clothing in catalogs can serve as a disruptive innovation in digital marketing for the fashion industry.
Industries Being Reshaped
- Fashion
- The fashion industry can capitalize on the trend towards colorful and patterned clothing and the appeal of beach vacations by creating stylish, beach-friendly clothing that can be worn in any setting.
- Photography
- The use of high-quality, stunning photos to showcase fashion in catalogs and online can disrupt the traditional advertising methods used by the fashion industry.
- Advertising
- By using top models and beautiful photography, the fashion industry has the opportunity to disrupt digital marketing through their catalogs, creating demand and generating sales.
