Ideas
Explore the world's #1 largest database of ideas and innovations, with 460,592 inspiring examples.
Trend Reports
Discover why 1,240 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,086 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,240 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,086 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,210 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 460,592 cutting edge ideas.

Literary-Inspired Coffee Roasters

Balzac's Coffee Roasters Focuses on Sustainability and Quality

— April 27, 2018 — Lifestyle
Named after Honoré de Balzac, a French Novelist and iconic coffee connoisseur, Balzac's Coffee Roasters celebrates the rich history of coffee with an artisanal spirit. Founded by Dianna Olsen, this coffee giant got its start after Olsen found a kindred spirit in Balzac. Olsen would go on to tour France and San Francisco to learn the craft of coffee roasting and bean selection, and would eventually be trained at the West Coast Specialty Coffee Training Institute.

The first Balzac's Coffee Roasters was opened in Stratford, Ontario in 1996 and the various shops have continued on the same values established by Olsen in Stratford. By focusing on Artisinal, sustainable, local and natural business practices, Balzac's is able to ensure each cup they pour is both delicious and ethical. This sense of ethics is resounded in each cup of coffee by Balzac's Coffee Roasters as all coffee, sugar and cocoa is Fair Trade Organic and all milk used i organic and locally sourced.
Trend Themes
1. Literary-inspired Coffee Roasting - Opportunity for coffee roasters to develop unique blends and packaging inspired by literature.
2. Sustainable and Ethical Practices in Coffee Industry - Disruptive innovation potential for coffee producers who prioritize ethical sourcing and local sustainable practices.
3. Artisanal Coffee Roasting - Growing demand for small-batch, high quality coffee roasting using traditional methods and artistry.
Industry Implications
1. Coffee Industry - Potential for coffee industry players to differentiate themselves through sustainable and ethical practices, and literary-inspired branding.
2. Fair Trade Organic Products - Increasing consumer demand for ethically sourced and sustainable coffee, sugar, cocoa, and milk products.
3. Local and Natural Business Practices - Opportunity for businesses to prioritize locally sourced and natural ingredients, branding themselves as sustainable and ethical.
5.2
Score
Popularity
Activity
Freshness