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Boy Band Runway Shows

The Backstreet Boys Performed in the Finale of the H & M and Balmain Show

— October 22, 2015 — Pop Culture
Famous models like Kendall Jenner and Gigi Hadid weren't the only celebrities on the runway at the Balmain X H&M show, as the Backstreet Boys performed a finale set. Sporting Balmain x H&M pants, jackets and V-necks, the beloved boy band finished off the show with a burst of 90s fever.

Prior to the "Backstreet's Back" performance, the high-fashion models walked the immense runway, criss-crossing across the concrete stairs and walkways in an almost never-ending cycle. At a rather fast pace, models like Victoria's Secret's Alessandra Ambrosio wowed the audience with the luxurious clothing. The collection featured a lot of black and gold with zippers, leather and sheen.

As clothing that uses satin and glitter can appear to be of different levels of quality, there was certainly a mix. However, the fact that the Backstreet Boys performed will likely be what stuck out to the Millennials at the New York City show.


Image Credit: Dimitrios Kambouris/Getty Images for H&M, Harper's Bazaar
Trend Themes
1. Model-musician Collaborations - The integration of famous musicians performing at high-fashion runway shows presents an opportunity for brands to attract a wider audience and create unique experiences.
2. Nostalgia-inspired Fashion - The resurgence of 90s fashion in runway collections taps into Millennials' fondness for nostalgia, offering brands a chance to capitalize on trend-driven consumer preferences.
3. Luxury Streetwear - The fusion of high-end fashion with casual streetwear elements allows designers to target a younger demographic seeking trendy yet comfortable clothing options.
Industry Implications
1. Fashion - The fashion industry can explore partnerships with musicians to create memorable runway shows that generate buzz and increase brand visibility.
2. Music - The music industry can leverage collaborations with fashion brands to reach new audiences and enhance their brand image through fashion-forward performances.
3. Event Management - Event management companies can cater to the growing demand for experiential fashion shows that combine live music performances with unique runway experiences.
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