Junya Watanabe Launches a Set of In-House Backpack Outerwear
Junya Watanabe introduces a new in-house line of backpack-infused outerwear designs for the season. The functional pieces follow his recent collaboration alongside Karrimor. The dynamic new styles are progressive and push creative boundaries in terms of utility and performance.
The new range of goods reference a design that made its first appearance back in 2018. The backpack jackets boast a militaristic aesthetic and are offered in either the liner jacket or fishtail parka for the SS21 season. It is offered in olive green and earthy options held together by buttons, snaps, and pockets. The back of the design has more storage with straps, which allows the wearer to transform the garment to be worn like a bag. The in-house designs are offered along with the bright red and black collaboration with Karrimor.
Image Credit: Dover Street Market
The new range of goods reference a design that made its first appearance back in 2018. The backpack jackets boast a militaristic aesthetic and are offered in either the liner jacket or fishtail parka for the SS21 season. It is offered in olive green and earthy options held together by buttons, snaps, and pockets. The back of the design has more storage with straps, which allows the wearer to transform the garment to be worn like a bag. The in-house designs are offered along with the bright red and black collaboration with Karrimor.
Image Credit: Dover Street Market
Trend Themes
1. Backpack-infused Outerwear - There is an opportunity for brands to incorporate backpacks into their outerwear designs, creating functional and versatile clothing.
2. Militaristic Aesthetic - The militaristic aesthetic trend can be applied to other clothing items, such as pants and boots, to create a rugged and utilitarian look.
3. Hybrid Clothing - There is a growing trend of combining two functional clothing items, such as a backpack and a jacket, into one hybrid design.
Industry Implications
1. Fashion - Fashion brands can take inspiration from Junya Watanabe's new in-house line of backpack-infused outerwear and incorporate similar designs into their own collections.
2. Outdoor Gear - Companies in the outdoor gear industry can explore the trend of incorporating backpacks into their clothing designs to create versatile and functional products.
3. Military and Tactical Clothing - Military and tactical clothing brands can take inspiration from the militaristic aesthetic of Junya Watanabe's backpack jackets to create their own utilitarian designs.
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