Flamboyant Flashback Lookbooks

(B)RIO by Enrique Badulescu Makes Mismatched Fashions Fierce

It's oddly refreshing to see quirky castoff garments from the 80s reappearing in (B)RIO by Enrique Badulescu. The animated editorial features model Victoria Tuaz dancing across the pages of the Spring 2011 issue of D La Repubblica Spring, wearing colorful wacky garments that would surly turn up some noses in public.

However, the superior styling of Roberta Rusconi has ensured that the tacky (B)RIO by Enrique Badulescu takes on a finished look of fabulousness. Flaunting cute patent shoes and clashing colored apparel, these bold spreads inspire the reader to be more adventurous.

Quirky Fashion Revival
Opportunity for brands to tap into the 80s fashion nostalgia trend and offer modern interpretations of colorful, mismatched garments.
Animated Editorials
Innovative approach for fashion publications to engage readers with dynamic, lively photo shoots that showcase garments in an exciting way.
Adventurous Styling
Chance for fashion stylists to push boundaries and encourage readers to experiment with bold, clashing colors and unconventional outfit combinations.

Sectors Adopting This

Fashion Retail
Opportunity for fashion retailers to curate collections that embrace the quirky fashion revival trend and cater to customers seeking unique and vibrant clothing options.
Publishing
Potential for fashion magazines and online platforms to incorporate animated editorials and interactive features to enhance reader engagement and bring fashion spreads to life.
Fashion Styling
Chance for fashion stylists and fashion consultants to offer their expertise in creating adventurous and unconventional outfit combinations to clients looking to make a bold fashion statement.
SCORE
2.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 31%
Activity 25%
Freshness 8%