90s Skate-Inspired Sneakers

AUXILIARY Unveils Antiskate Sneakers for New Satirical Pack

London-based footwear brand AUXILIARY introduces its new collection entitled 'Silence is a Luxury.' The pack is made up of six sneaker silhouettes and four formal foorwear designs. The standout silhouette are the Antiskate sneakers, which are heavily inspired by 90s skate culture. The shoes are constructed from tumbled and Polido leather materials as well as 'pony-skin.'

These updates give the shoe an elevated look at separates them from traditional skate sneakers. The rest of the capsule includes the laced sneaker with formal black leather materials, a slip-on sneaker made from suede, and three laced shoes crafted from woven fabric that is sourced from recycled plastic bottles. The shoe are all complete with luxe detailing and branded with an AUX stitching.

Image Credit: AUXILIARY

90s Skate-inspired Fashion
There is an opportunity for fashion brands to bring back 90s skate culture and offer updated styles with elevated materials and luxury details.
Sustainable Fashion
There is an opportunity for fashion brands to incorporate recycled materials into their products, as seen in AUXILIARY's use of woven fabric sourced from plastic bottles.
Hybrid Footwear
There is an opportunity for footwear brands to create hybrid styles that combine traditional sneaker styles with formal footwear, as seen in AUXILIARY's combination of laced sneaker with formal black leather materials in their new collection.

Sectors Adopting This

Fashion
Fashion brands can draw from 90s skate culture and sustainability to create updated and environmentally conscious styles.
Footwear
Footwear brands can create innovative and hybrid designs that combine different shoe styles to meet the needs of various lifestyles and occasions.
Sustainable Materials
There is an opportunity for companies to innovate in sustainable materials sourcing and use, as seen in AUXILIARY's use of woven fabric sourced from recycled plastic bottles.
SCORE
3.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 68%
Activity 28%
Freshness 9%

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