The Atlantic Sea Farms Kelp Cubes product range is being grown by the brand to include new flavors for consumers to incorporate into their favorite smoothies or recipes for a touch of nutritious fruity flavor.
The cubes now come in the Cranberry Kelp Cubes and Wild Blueberry and Ginger Kelp Cubes flavor varieties, which are both vegan-friendly, gluten-free and crafted with 100% fresh fruit with no added sugar. The products will be hitting store shelves in 2022 at a price point of $7.99 in the US.
CEO Briana Warner commented on the new Atlantic Sea Farms Kelp Cubes saying, "Our new kelp cubes amplify the principles that drive Atlantic Sea Farms’ entire product line of award-winning, responsibly-made kelp products. Produced with sustainably grown fruit from nearby family farms, they include the same delicious, nutrient-dense, fresh kelp – line-grown by our partner fishermen farmers in Maine’s clean, cold waters – that we use in everything we make."
Why This Trend Is Growing
- Fruity Kelp-based Functional Foods
- Opportunity for the development of a new category of functional foods with kelp as a key ingredient for added nutritional value and unique flavor.
- Sustainable Farming and Fishing Practices
- Growing consumer demand for environmentally responsible farming and fishing practices presents opportunities for businesses in the food industry to differentiate themselves through sustainable sourcing and production.
- Innovation in Plant-based Ingredients
- Development of new flavorful and nutritious plant-based ingredients such as kelp can provide companies with opportunities to tap into the growing demand for plant-based foods.
Industries Being Reshaped
- Food and Beverage
- Opportunity for companies to expand their product lines with kelp-based functional foods and showcase their commitment to sustainable sourcing and production.
- Farming and Agriculture
- Opportunities for farmers to diversify their crops by incorporating kelp into their farming practices and tapping into the growing demand for sustainably-sourced plant-based ingredients.
- Seafood Industry
- Seafood companies can explore opportunities to incorporate kelp into their product lines and differentiate themselves by promoting sustainable fishing practices and environmentally responsible sourcing.
